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5 Minutes With… Haley Roberts

5 Minutes with Haley Roberts, High Vibes Nutrition

Combining her passion for wellness, her love of community, and a head for numbers, Haley Roberts recently took the plunge on a new business venture, opening High Vibes Nutrition in Townsville’s CBD.

Tell us about yourself and your business.

Haley Roberts on opening day at High Vibes Nutrition
Haley and her son on Opening Day!

In my early 20’s I packed my car to head north and have called Townsville home for most of my adult life. I spent a few years in the Cairns/Tablelands region first, which was nice, but Townsville felt like “home”. I love the lifestyle, the people, our climate, and the opportunities it has given me.

The last few years have been tough for everyone all over the world, but Townsville seems to have a solid diversity in industries, so I saw it as a good fit for a new business venture. I always wanted to own a business, so I studied Business Management and fast-forward, here we are as High Vibes Nutrition.

Wellness and community have always been a priority to me. I wanted to add positivity to our city, bring some vibe and create a great place for us all to connect, whilst aligning my personal values in health and wellness. Townsville’s CBD has had a few hard years and instead of sitting back, I wanted to be part of the movement to bring our city back to life.

What has been the most challenging aspect of being a business owner?

Definitely backing myself. When it’s a quiet day or you see everyone off on holidays and I’m here six days a week getting this business off the ground, you kind of question yourself. But I have some great friends who remind me of why I’m doing this and to help me reflect on how far I have come in such a short time (High Vibes Nutrition opened September 2022).

What is a fun fact about yourself?

Well ask my nine-year-old son and he thinks I’m the cool mum that all the kids at school like haha, but I think I’m just an average person!

But here you go, some ‘fun facts’ – I like to sing and started learning guitar last year. I’m a terrible dancer but a good cook. I’m also a bit nerdy in that I love numbers, to the point where my accountant often used to tell me I could be my own accountant.

What is the best piece of career or business advice you ever received?

I was fortunate to be Executive Assistant to finance guru Noel Whittaker in my early years. His knowledge and guidance are ingrained in my mind and I’m eternally grateful for it. He taught me to believe in myself and that I really can achieve, and no matter what to ALWAYS save a percentage of any income earned and have little to no non-deductible debt – words which I’ve lived by.

Going forward, what is next on the cards for your business?

My vision is to open multiple stores in North and Central Queensland. I love mentoring and encouraging others and hope to grow the business to a point I can have more people on board sharing our business values within the community.

Images supplied.

This free community segment is proudly supported by:



Compiled by the BDmag editorial team


Compiled by the BDmag editorial team